"There are more fun things coming in every day."
Mayson Bradshaw said that in an interview with the October 2026 Fairview Town News. He has been the security director at Fairview Town Center for more than eight years, and the newsletter describes a job that has turned mostly into operations. He coordinates with contractors on new tenant spaces, checks riser rooms and electrical equipment, and watches parking lots from his patrol cart.
The town's own newsletter ran that profile, and the choice says something. For a town of Fairview's size, the shopping center off Stacy Road has become the place where civic life happens. That shows clearly over the next eight weeks. A big new anchor store opens, a fall festival turns the shops into trick-or-treat stops, and the Town of Fairview's holiday parade loops through the center's streets before ending at Town Hall for the tree lighting.
The Calendar, Week by Week
The three Town Center dates all fall on Saturdays. A Friday civic breakfast comes the day before the first one.
| Date | What's happening | Where |
|---|---|---|
| Friday, Oct. 16, 8:30 a.m. | Breakfast with the Mayor | Heritage Ranch Golf and Country Club, 465 Scenic Ranch Circle |
| Saturday, Oct. 17 | Academy Sports + Outdoors scheduled to open | 201 Stacy Road, the former Macy's |
| Saturday, Oct. 24, noon to 2 p.m. | Fairview Fall Fest | The Park at Fairview Town Center |
| Saturday, Dec. 5, from 3 p.m. | Fairview Lights Up the Holidays | Town Center Park and Stage, then the parade route to Town Hall |
Breakfast with the Mayor takes place at Heritage Ranch, the morning before Academy's scheduled opening, and it is on the Town's October calendar.
The Former Macy's Finally Has a Date
The biggest empty space at Fairview Town Center is about to be filled. Community Impact reported in April 2026 that Academy Sports + Outdoors was moving into the old Macy's building at 201 Stacy Road. The plan was a remodel of nearly 66,000 square feet, with an opening target of "spring or summer 2026."
That window has come and gone. As of October 12, Academy's own Fairview store page still says "Coming Soon" and gives an opening date of 10/17. The date has moved once already, and a live store listing can change again. Treat Saturday, October 17 as the scheduled opening for now, not a promise.
The timing still works in one useful way. If the store opens as planned, it will have been open for exactly one week when the Town Center holds Fall Fest.
Fall Fest Uses the Shops as the Venue
Fairview Fall Fest is set for Saturday, October 24, from noon to 2 p.m. at The Park at Fairview Town Center. According to the Fairview Town Center event page, the afternoon includes:
- Trick-or-treating at 14 or more participating shops
- A magic show at 1 p.m.
- A kids' market
- Bounce houses
- Kona Ice
Trick-or-treating is the part that shows how the center works as a gathering place. The storefronts become the stops, the sidewalks become the route, and The Park is where everyone meets. The window is short, just two hours in the early afternoon. With the magic show set for 1 p.m., arriving at noon gives you a full hour of shop stops before the show starts.
Fall Fest is the third seasonal event on the center's own 2026 calendar. Those event listings also show a Spring Fling on March 28, which featured live music from Morgan Hawkins and a Children's Entrepreneur Market, and a Summer Safari on June 20.
December 5 Is When the Town and the Center Become One Route
Fairview Lights Up the Holidays is where the town-square idea is easiest to see. The Town of Fairview's event page bills it as a joint celebration of the Town and Fairview Town Center, with a theme of "western flair."
Here is how the afternoon of Saturday, December 5 runs, according to the Town:
- 3 p.m. Entertainment starts in and around the Fairview Town Center Park and Stage. There are gourmet churros, hot chocolate, performances and a sing-along. Santa, Mrs. Claus and their "ReinSteer" will be there, and a horse-drawn carriage is set up for photos.
- 5 p.m. The Grand Parade, led by the ReinSteer, starts on Watertower Way just west of Fairview Town Hall. It heads west on Town Place for about 1,000 feet, turns north, loops past the Fairview Town Center fountain and returns to Town Place.
- 6 p.m. By this time the parade has headed east on Town Place back to Town Hall, and the Town of Fairview's Christmas tree is lit.
- After the lighting Select members of the Vocal Majority sing traditional holiday songs.
The route is the point. The Town's official tree lighting is at Town Hall, but the parade starts and ends there only after a loop through the shopping center's streets and past its fountain. The Town's own tip on the page is to "come early." The Town has also posted an event flyer and an event map for anyone planning where to stand along the route.
Groups that want to march can find a parade application linked from the same Town page.
The Tenant Mix Keeps Turning Over
Bradshaw's comment about "new tenants coming in constantly" matches what has happened at the center this year. In the same October Town News profile, he says the build-outs can be "pretty chaotic." He also recalls that when he started in 2018, 24-Hour Fitness, RaceTrac and the nearby office complex weren't there yet.
"It's gotten louder for sure; a lot busier than you would expect a small area like this to be, but more interesting."
That quote also comes from the Town's October newsletter.
One of 2026's additions is Tick Tock Taco x Churro On Top, a two-story fusion concept at 201 Town Place. Local Profile reported it officially open in March 2026. Town Place is the same street the holiday parade travels in December.
No one has published a full list of which spaces Bradshaw is watching being built out right now. The October Town News describes the work without naming the incoming businesses, so the next tenants will most likely be announced one at a time.
Getting There While Latham Drive Is Closed
Anyone driving to these events from the area around Latham Drive should plan a different route. The September 2026 Fairview Town News reports that Latham Drive between Fairview Parkway and Convention Drive has been closed to all traffic since July 20 for site evaluation and reconstruction. The closure is expected to last until summer 2027.
The stretch between U.S. 75 and Convention Drive is still open, but it will close later in the project. The Town says it will send notices before that happens. Alternate routes are shown on a map in that September issue. That matters most on December 5, when the Town's advice for the 5 p.m. parade is to come early.
One More Small Stop This Season
The Town's Parks and Recreation Advisory Board installed an interpretive history sign at Monarch Park, 610 Cambridge Drive, north of the playground, in late June, according to the September Town News. It's a quieter stop than anything on the Stacy Road calendar.
The calendar shows how much of Fairview's shared life now runs through the Town Center. If you're thinking about how that might shape your plans to buy or sell here, The Luxe Global Group would be glad to talk it through. Book a complimentary consultation, and we can compare notes on the neighborhoods closest to Stacy Road, maybe over hot chocolate on December 5.
